Charles Adam Pringle

Copywriter

Condé Nast Traveler: Let Yourself Go

After leaning into research, we discovered what we already knew about American travel enthusiasts as Covid was coming to an end: They were tired of staying home.

The concept I developed leveraged Condé Nast Traveler’s authority in the space to make a simple, benevolent suggestion that, “It’s ok to travel again.”

Role
Senior Copywriter
Date
May 2022
Data
Paid new starts +81% YoY)
Condé Nast Traveler: Let Yourself Go
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